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In 1978, Renzo Rosso started Diesel with the intention of creating the world’s most innovated denim. Amidst a worldwide oil crisis, during which diesel was considered to be an alternative fuel, Renzo liked the idea of his brand to be known as an alternative jeans brand, in contrast to the prevalent casual wear giants that had come before. Renzo intended to reach the entire world since the brand’s very inception, making the word “diesel,” an international term pronounced equally all over the world, the perfect name for his endeavor.
As a pioneer in the world of denim, Diesel has always stood proudly ahead of the curve. Never forgetting the DNA of the brand, the Diesel Eyeglasses collection continues to blaze its own trail with funky styles like the DL 5107 model and many more. The Diesel Eyeglasses range is for those who are passionate and love to express themselves. If this sounds like you, check out their range of glasses online today!
The SmartBuyGlasses Virtual Try-On feature collects images of your face and creates a virtual facial reconstruction to show you how you may look in the glasses frames you have selected. We don’t use the data to identify you, and we’ll retain the data only as long as it’s needed, or 3 years, whichever is shorter.