Celebrating women. Today and everyday.
This month, we're celebrating the strength,
resilience and achievements of women around the world.
Women's Month collection
In the spirit of Women’s Month, we invite you to embrace the power
of self-love and expression through our carefully curated eyewear collection.
For women, by women
Inspired by the females in our lives
Treat yourself this month and indulge in eyewear that makes you feel empowered.
I love my new glasses! The frame is fantastic quality and the prescription is perfect. I feel so good when I wear them and receive so many compliments!
@sussexmummy
As a 50+ woman, life for me is all about embracing adventure! My sunglasses are beautifully stylish, helping me feel more “put together."
@heres_to_you_mrsrobertson
I love how my SmartBuy Collection glasses make me feel super savvy and chic! They are versatile and appropriate for my everyday style!
@savvysilver_n_chic
Women in the industry
We asked, how do you want women to feel when they think of your brand?
Cristina Navarro, Optician-optometrist and Product Researcher & Trainer at Etnia Barcelona
Laura Howard, Designer at Kenmark Eyewear
“I want women to feel empowered, confident, and stylish when they think of or experience Etnia Barcelona. I visualize our brand as a symbol of inclusivity, where women from all walks of life feel welcomed and celebrated. I want women to feel like they’re expressing their unique personality and style with our eyewear.”
“I want women who put on a frame that I have designed to feel confident, powerful, and fun. Eyewear is fashion—it should enhance your personal style and be joyful!”
See for yourself
Virtually try on frames and find the pair that makes you look and feel your best.
Show the world who you are this Women’s Month with eyewear that speaks to your individuality.
Terms and conditions apply. Offers cannot be combined, and you can only use one discount code per order.
Celebrating
women.
Today and
everday.
This month, we're celebrating the strength, resilience and achievements of women around the world.
Women's Month collection
In the spirit of Women’s Month, we invite you to embrace the power of self-love and expression through our carefully curated eyewear collection.
Inspired by the females
in our lives
It’s time to treat yourself this month and indulge in eyewear that makes you feel empowered.
“I love my new glasses! I feel so good when I wear them and receive so many compliments!”
“As a 50+ woman, life for me is all about embracing adventure! My sunglasses are stylish, helping me feel more put together.”
SmartBuy Collection Adalynn/S DF-316S 079
“I love how my SmartBuy Collection glasses make me feel! They are versatile and appropriate for my everyday style!”
SmartBuy Collection Phaedra JSV-289 068
Women in the industry
We asked, how do you want women to feel when they think of your brand?
Cristina Navarro
Optician-optometrist and Product Researcher & Trainer
at Etnia Barcelona
“I want women to feel empowered, confident, and stylish when they think of or experience Etnia Barcelona. I visualize our brand as a symbol of inclusivity, where women from all walks of life feel welcomed and celebrated. I want women to feel like they’re expressing their unique personality and style with our eyewear.”
Laura Howard
Designer
at Kenmark Eyewear
“I want women who put on a frame that I have designed to feel confident, powerful, and fun. Eyewear is fashion—it should enhance your personal style and be joyful!”
See for yourself
Virtually try on frames and find the pair that makes you look and feel your best.
Show the world who you are this Women’s Month with eyewear that speaks to your individuality.
Offers cannot be combined, and you can only use one discount code per order.